Power Your Personal Brand on LinkedIn


Finally... you can create a memorable, powerful LinkedIn profile without constantly stressing over “What should I say” and “Does this look right?”

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Navigating your career is complicated enough.

Your success shouldn't have to wait because you can’t figure out what to say in your LinkedIn profile.

With Power Your Personal Brand on LinkedIn you’ll have the skills you need to quickly create a credible and compelling profile in less than a day. Plus you'll get tips and tools to effectively market and promote your profile.


Uh oh.... what should you say?

Updating your LinkedIn profile is one of the most frustrating career-building exercises for executives, managers, job hunters, entrepreneurs, and career-switchers.

First, there's the endless second-guessing and self-doubt:

  • What should I say?
  • What if I say it wrong?
  • How do I know what “they” want?
  • How should I condense all my strengths and experiences into a compelling sentence or two?
  • What’s my unique advantage?

The list of unknowns is endless. And overwhelming.

Sure... you could just copy someone’s profile.

But then there’s that nagging feeling, because now your profile sounds like everyone else’s, and it still doesn’t feel right.

And time is ticking…

Because you just saw ANOTHER colleague get a cool job at a cool company, with a promotion.  Or your competitor announced on LinkedIn that they landed ANOTHER client.

And that should have been you. 

IF ONLY you knew what to say so your LinkedIn profile was up to speed.

WHAT IF….

What if you knew exactly what to say because you had a step-by-step process that showed you how to create a powerful personal brand on LinkedIn?

What if there were some fast fixes that you could make today to make your profile more visible, and that could also increase your number of profile views?

And what if those steps were fast, practical and applicable even if you're a student, or you're rebranding or coming off a gap in employment.

Power Your Personal Brand on LinkedIn is your step-by-step guide to create, market and promote your professional brand on Linkedin

Are you struggling to get your profile noticed? Have you been ignoring your personal brand, but now you're ready to market and promote yourself? Are you ready to actively market your personal brand and establish your expertise?

Power Your Personal Brand on LinkedIn is a fast, practical online course to build a powerful LinkedIn profile so you can:

  • Attract interest in your qualifications
  • Build your credibility and influence
  • Establish your expertise
  • Win more opportunities

I'm Rebecca Okamoto, and I'm the 20 word person. 

I'm the founder of Evoke, and I help entrepreneurs introduce, market and promote their businesses in as few as 20 words. 

I’ve spent my entire career studying clarity to help people who have something important to say, but struggle to say it. 

My goal is to make it easy for everyone to master clear, concise communication. My processes are  fast and effective, and you can apply what you learned in your very next interaction. 

Work with me. I’ve been on both sides of the desk: hiring people and helping people get hired. I’ve worked with managers, students, career changers, entrepreneurs, and executives, and helped them promote their personal brand to attract interest and build their influence.

I’d love to help you communicate more confidently, build demand for your brand, and get the recognition you deserve. 

Looking forward to connecting! Rebecca

READY TO DRIVE YOUR VISIBILITY, CREDIBILTY AND INFLUENCE?

Power Your Personal Brand on LinkedIn Online Course

Your guide to the essential skills to build, market and promote your personal brand on LinkedIn


Here's what you'll learn.

1

4 fast fixes to help LinkedIn find and promote your profile

2

3 ways to market your personal brand and get more views on your profile

3

How to identify and incorporate the best key words that attract recruiters, hiring managers and influencers

4

The most effective ways to build a profile that holds your reader's attention, builds their interest, and highlights your qualifications


Plus there's more

BONUS 1

Get access to the "5 ways to explain your unique advantage" video training

Explaining your unique advantage is an essential part of establishing your personal brand. People always want to know what makes you different than your competitors.

The problem is... explaining what makes you unique is HARD.

Maybe your advantage is super technical or new-to-the-world, and it's impossible to explain it in under an hour. Maybe you've never quite figured out what your unique advantage is. Or maybe everything you say sounds so generic that it doesn't sound....well... unique.

If you're tired of wondering what to say or how to say it - this workshop is perfect for you. You'll learn what it means to be unique, and 5 powerful ways to explain your unique advantage in 20 words or less.

BONUS 2

Get access to the "Network to New Opportunities" video training

I know… networking is hard. Scary. When I started my business I had 70 connections on LinkedIn. Not great. And as an introvert, I wasn’t excited about reaching out to people I didn’t know.  

So I created a really simple step-by-step process to build my network without feeling pushy or sounding like I was selling something. Whoa, this strategy did more than build my network, it helped me find and convert my first clients. Today I use this training with my clients, like job hunters and new entrepreneurs, to boost their visibility, credibility and influence.

I WANT ALL OF THIS!

"Working with you helped me refresh my vision to land a leadership role in a tech company..."

Working with you helped me refresh my vision to land a leadership role in a tech company that was working to improve lives- so we did this. You are in my tribe, and I’m incredibly grateful. 

— Patrice SVP

Power Your Personal Brand on LinkedIn is your step-by-step guide to create, market and promote your professional brand on Linkedin 

You'll learn the frameworks to:

  • Attract your readers' interest so they'll call, email or click on your profile to learn more.
  • Create a summary that explains why you're the IDEAL choice.
  • Build an experience section that best highlights your skills, strengths and results, and showcases the problems you can solve.

You'll get:

  • A self-paced, online video course that you can view as often as needed.
  • Step-by-step instruction to build different sections of your LinkedIn profile including your headline, summary section and experiences.
  • Multiple experience templates so you can select the best way to spotlight your results, strengths, and experiences.
  • Real case studies and multiple before-and-afters to help you instantly see what to do and how to apply it.
  • Downloadable frameworks for you to use immediately.
  • Self-assessment templates so you can take the guesswork out of building your profile. No more stressing over, "does this look right?"

So, when that critical moment comes along, and someone's looking at your profile, they can't wait to contact you to learn more.

Take 30 Days to Learn. Try. Attract.

When you enroll in Power Your Personal Brand on LinkedIn, you won’t have to wait months, weeks or even days to see a change. The workshop is designed for you to build and improve your profile in a day.

So if you're still wondering how to figure out what to say…

  • I’ll show you exactly what to say, and how to position information for maximum impact.

If you wonder how to promote your brand or build your network, especially if your network is small...

  • I'll show you how to get LinkedIn to promote your profile, as well as how to activate your network.

If you wonder what are "they" are looking for...

  • We'll walk through an example of how to use role descriptions, and I'll show you how to pull out key words and phrases that will make your profile engaging and compelling.

And if you’ve ever thought to yourself, “hmmm… does this look right?”

  • No worries... I included self-assessment templates to take the guesswork out of what your summary or experiences should look like.

As long as you’re out there trying to attract interest, get more views and build connections, chances are you’ll have loads of opportunities to market and promote your personal brand with your profile.

And if after 30 days and trying out the techniques, you don’t feel like you’re well on your way to capturing more attention and promoting your brand, send me an email at rebecca@20words.com for a full refund.

What’s the value of attracting genuine interest from recruiters, hiring managers, and clients without second-guessing yourself and agonizing over every word of your profile?

I know you’re frustrated.

It's rough when you see other people, people you worked with, get great jobs AND get promoted.

It’s tough, too. You could have gotten that job. You’re certainly more qualified. And now someone who used to be your peer is probably making more money than you.

Now you’re kicking yourself because a couple of months ago you thought about updating your profile and starting your own search.

But then, you didn’t. You were too busy at work. Too busy grinding away at your job, the job that doesn’t challenge you. The job where you feel topped out. And while you were head down, someone else got the job you were perfect for.

Now you’re behind. And although you’re determined to make up for lost time, you’re stuck wondering, "What should I say?"

So if you need more than a free video, and you're tired of googling "LinkedIn", and you're ready to build, market and promote YOUR personal brand on LinkedIn, come join Power Your Personal Brand on LinkedIn.

You could have an updated profile in 24 hours and be well on your way to promoting your personal brand.

Imagine what it will feel like when you’re able to showcase your best skills and qualifications. Attract the interest of the people you're interested in.

And hear someone say, "let's schedule time to talk."


As a Power Your Personal Brand on LinkedIn student you'll get:

  • A self-paced online video course that you can view as often as needed.
  • Step-by-step instruction to build different sections of your LinkedIn profile including your headline, summary section, and experiences.
  • Multiple experience templates so you can select the best way to spotlight your results, strengths, and experiences.
  • Real case studies and multiple before-and-afters to help you instantly see what to do and how to apply it.
  • Downloadable frameworks for you to use immediately.
  • Self-assessment templates so you can take the guesswork out of building your profile. No more stressing over, "does this look right?"

PLUS:

  • Access to "5 Ways to Explain Your Unique Advantage" video training.
  • Access to “Network to new opportunities” video training.

Join me risk-free today.

Easier-on-the-Cashflow

MONTHLY

Join the Win More Clients Workshop

3 MONTHLY PAYMENTS OF

$39

Enroll Now and Pay Monthly 

When you choose this cash-flow friendly option, you agree to make all four payments. One payment will be withdrawn today.

Instant Saver

ONE TIME

Join the Win More Clients Workshop

SINGLE PAYMENT OF

$99

You'll save 15% today when you pay in full.

This course can help anyone who needs to "sell" themselves.

Rebecca was easy to listen to, concise and had very relevant examples. This course can help anyone who needs to "sell" themselves ... and can help people who want to be able to make positive impressions on others.

— Jacob, Portfolio Manager

Smart questions that people like you ask before learning to power their personal brand on LinkedIn:

When does the class start?

Immediately after you enroll, you'll get access to the content.

When will I see results?

Everyone wants instant success. You want it, and I want it for you.

Results and timing vary, but my approach is fast and practical. This class is designed for you to complete it in a day, and you could within 24 hours have an updated profile posted. Your success will depend on how much you have already written, and how closely you follow the process.

And I know I won’t be there when you’re writing but that doesn’t mean I can’t help. Remember, I included self-assessments to help you pinpoint problems.

How is this different than a template or other courses?

Templates focus on what to say. Power Your Personal Brand goes way beyond what to say.

  • You'll learn how to position your information for maximum impact and interest,
  • You'll learn how LinkedIn works, so your profile will be easier for LinkedIn to find and promote.
  • I'll give you multiple before and afters, and real examples to guide and inspire you
  • Don't forget - self-assessment tests - so you stop feeling like writing your profile is stab in the dark.
  • Bonus on how to network to new opportunities

What if I’m rebranding, or a student, or have a small network?

Power Your Personal Brand on LinkedIn is designed to work with people regardless of their experience. One of my examples is for a recent college grad with only 14 connections. And yep... he attracted interest once he changes his profile. I'll show you how to use role descriptions as a way to jump-start the process.

If you don’t have a large network, I got you covered! Check out the bonus section, and I included access to my video training: Network to new opportunities. It will help you build your network even if you’re shy, you’re rebranding, or your network is really small.

Why build my LinkedIn profile when I have a resume?

Resumes are designed for job hunting. LinkedIn is designed for brand building.

That's because Linkedin is the largest people search engine in the world. So if you want to be seen and be searchable, you want to be on LinkedIn. You can dust off a resume as needed, but your LinkedIn profile is up 24/7 - and it can be working for you, promoting your personal brand round the clock.

In a pinch, you can even turn your LinkedIn profile into a resume. In fact, you can get by without a resume if you have a solid LinkedIn profile.

Do I need to throw away my resume or start my LinkedIn profile from scratch?

No. You should absolutely use your current resume and LinkedIn profile as the basis for this work! Many times you'll see that you're editing and focusing what you already have.

What kind of people will the course work for?

My frameworks have been successfully used by students, new graduates, executives, entrepreneurs, people who have gaps in their employment and career changers. Everything is laid out step-by-step.

So if you’re someone who wants to build, market and promote their personal brand on LinkedIn I invite you to sign up today.

What if this doesn’t work for me?

When you take Power Your Personal Brand on LinkedIn you won’t have to wait months, weeks, or even days to see a change. The workshop is designed for you to build your LinkedIn profile within 24 hours.

And you can try it RISK-FREE for 30 days.

If after 30 days and trying out the techniques, you don’t feel like you’re well on your way to capturing more attention and convincing people with more confidence, take me up on my Never-Struggle-To-Explain-What-You-Do Guarantee, and send me an email at rebecca@20words.com for a full refund.

I've been in other seminars, but this was unique.

I personally felt this was very helpful to me; especially to start structuring and organizing my ideas and thoughts and catering them specifically to audiences. 

I have been in other seminars but this was unique and made a huge difference in learning.

— Kart, Data Manager

READY TO DRIVE YOUR VISIBILITY, CREDIBILTY AND INFLUENCE?

Power Your Personal Brand on LinkedIn Online Course

Your guide to the essential skills to build, market and promote your personal brand on LinkedIn


Here's what you'll learn.

1

4 fast fixes to help LinkedIn find and promote your profile

2

3 ways to market your personal brand and get more views on your profile

3

How to identify and incorporate the best key words that attract recruiters, hiring managers and influencers

4

The most effective ways to build a profile that holds your reader's attention, builds their interest, and highlight your qualifications.


Remember: as a Power Your Personal Brand on LinkedIn student you'll get:

  • A self-paced, online video course that you can view as often as needed.
  • Step-by-step instruction to build different sections of your LinkedIn profile including your headline, summary section, and experiences.
  • Multiple experience templates so you can select the best way to spotlight your results, strengths, and experiences.
  • Real case studies and multiple before-and-afters to help you instantly see what to do and how to apply it.
  • Downloadable frameworks for you to use immediately.
  • Self-assessment templates so you can take the guesswork out of building your profile. No more stressing over, "does this look right?"

PLUS:

  • Access to "5 Ways to Explain Your Unique Advantage" video training.
  • Access to “Network to new opportunities” video training.

Join me risk-free today.

Easier-on-the-Cashflow

MONTHLY

Join the Win More Clients Workshop

3 MONTHLY PAYMENTS OF

$39

When you choose this cash-flow friendly option, you agree to make all four payments. One payment will be withdrawn today.

Instant Saver

ONE TIME

Join the Win More Clients Workshop

SINGLE PAYMENT OF

$99

You'll save 15% today when you pay in full

You've got something important to say.

You don't have to struggle to say it.